Many people go into business using only gut-feel to make their way through the intricacies of running a commercial venture. While this has worked in the past and has even produced some winners and successes, it’s not always a guarantee. More factors come into play, such as the viability of the business, the quality of the product, pricing, marketing strategy and business direction. To improve their chances of enjoying business success, many people turn to a mentor for guidance. Do you need one? Here are tips you can use to help you in finding the best mentor for your success:
Determine your business goals
Think carefully about what your business is and what you want it to become in the future. Be detailed if you can and don’t just throw in generalizations such as, ‘I want a successful business’ or ‘I want my business to make money’. Know what you truly want to achieve and what your short-term and long-term goals are.
Consider the strong and weak points of your business. If you see these clearly, it will be easier to find the best mentor to guide the growth of your business.
Look for someone who has the expertise in the field or industry you want to excel in
This will increase your chances of learning the right kind of skills and knowledge to help you thrive in your chosen business. If your business is in IT or Internet marketing, you might not maximize your learning with someone who is heavily into the retail or construction industry. Their experience and knowledge may be irrelevant or insufficient to be of any use to you.
Have a good idea about what you wish to achieve from a mentoring relationship
Identify your purpose/s and desired results. The best mentor for you fully understands your needs vis-à-vis your capability and willingness. If it’s clear to him what you hope to achieve, you can eliminate the possibility of confusion regarding your expectations and his role as your guide.
Identify the most probable sources of your mentor
It’s possible that the best mentor for your business is one that is already familiar with your business. Try to identify possible advisers from members of your business association, management team or even business acquaintances whose success and experience in their own ventures you admire. You may also consider a business owner with an excellent track record in the same industry.